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Catherine Corrigan

DFDS backs NE1 Geordie Jackpot with Special Prize Package to Celebrate First Draw!

By | News

DFDS is on board to help NE1 make the first Geordie Jackpot draw one to remember by providing a bonus prize of a once in a lifetime 3-night break to Amsterdam for one lucky winner.  NE1 launched the Geordie Jackpot to great acclaim in early September.  It has already won the backing of many North East celebrities as well as local businesses and people keen to play their part helping to improve Newcastle.

The first Geordie Jackpot draw takes place on 7 October.  In addition to the guaranteed weekly prize of £1,000 and the potential £25,000 for jackpot winners matching all six numbers in the correct order, the first prize draw will be marked by the addition of a celebratory prize package from DFDS.

One winning ticket, drawn at random, will win a 3 night mini cruise to Holland for 2 people on a DFDS ferry in a sea view cabin combined with an overnight hotel stay in Amsterdam.  The DFDS mini-cruise prize package will also include other added bonuses including wine tasting on board the crossing, a 2 course a la carte dinner on the return crossing and an exclusive opportunity to meet the Captain on the Bridge.

All people have to do to be in with a chance of winning is to play the Geordie Jackpot online and buy their tickets at before midnight on the 6th October prior to the first draw on 7th October.   The money raised from the Geordie Jackpot will go to good causes including transformational investments in the city centre to make it greener, more engaging and family friendly, as well as to Cash for Kids, a local North East charity that helps disadvantaged children across the region.

NE1 is looking at a series of city centre improvements based on feedback and suggestions from the general public.  Among the ideas up for consideration is a feature water fountain in the city centre, large place branding lettering spelling out the word Newcastle, and a family friendly pop up park located at Grey’s Monument.

The Geordie Jackpot is another first for Business Improvement District Company (BID), NE1 Ltd and for Newcastle.  No BID anywhere else in the world has launched its own city centre lottery to support and fund the delivery of city centre improvements including both permanent and temporary installations.

Over the coming weeks and months, NE1 will be working with other major businesses and organisations to offer additional prize packages and ‘money can’t buy’ opportunities that will be awarded alongside the cash jackpots available through the Geordie Jackpot lottery.  This will be in addition to the weekly jackpot prize of £25,000 and weekly raffle of £1,000.


Sean Bullick, Chief Executive of NE1 Ltd said:
“We are delighted that DFDS has lent its support to the Geordie Jackpot to help it get off to a great start!   Additional prizes like the DFDS mini cruise give people even greater reasons to get involved with the Geordie Jackpot and play their part in transforming Newcastle.


We have a fantastic city, we are up there with the best in Europe but think how great we can become if everyone gets behind the Geordie Jackpot and supports the city!”


Catherine Jowett, Brand Marketing Manager at DFDS said:

“The Geordie Jackpot is such a great way to show your support for Newcastle and we are thrilled to support the first draw with the Amsterdam mini cruise prize.”

“Buying Geordie Jackpot tickets is a win/win for the people of Newcastle.  Not only do they have the chance to win great cash prizes but they also stand to benefit from the ongoing investment and improvements to their city as well as supporting some of the region’s most disadvantaged children through Cash for Kids.’’


To sign up to play Geordie Jackpot visit:

A Proper Geordie Welcome to the Toon

By | News


Newcastle NE1 Limited, the city’s Business Improvement District, is bringing together businesses and the people of Newcastle to welcome international students from 152 countries, as they arrive to study this September.

‘Welcome Students of the World’, is being organised by NE1 to coincide with the International Welcome Weeks of the city’s three higher education institutions, Newcastle University, Northumbria University and Newcastle College.

In preparation for the arrival of 80,000 students, areas of Newcastle, which is famed for its warm welcome, will be decorated with banners and flags, including at the main arrival points in Central Station and Newcastle Airport.

The celebration will culminate in a weekend of Newcastle themed events, including a University Challenge and a ‘Geordie as a Foreign Language’ lecture, all rounded off by a fireworks display. There will also be the opportunity of a lifetime for 20 students to take part in a halftime penalty shootout at St James’ Park on Sunday 1st October.

Sean Bullick, Chief Executive of NE1, said: “It’s an exciting time of year for the city of Newcastle, as we welcome so many new residents, from this country and from abroad. That is why we are once again making a big deal out of these celebrations, which are the only ones of their kind.

“We know first-hand how much their energy, ideas, expertise and intellect add to the vibrant culture of Newcastle and its educational establishments, and that is why we are proud to have them as future ambassadors of our city.

“They also contribute in excess of £1bn to Newcastle’s annual economy, so the businesses in the city know how important it is to keep them coming back every year. We are grateful to those who are taking part as without them, this wouldn’t be possible.”

Louise Rutherford, Regional Customer Experience Manager at Virgin Trains East Coast, which runs services through Newcastle Central Station, said: “As the gateway to Newcastle, we are proud to welcome all the international students arriving at Central Station from every corner of the globe. As the students walk through the station we hope they spot their national flag among the 80 fluttering above their heads and feel more at home.”