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Catherine Corrigan

DFDS backs NE1 Geordie Jackpot with Special Prize Package to Celebrate First Draw!

By | News

DFDS is on board to help NE1 make the first Geordie Jackpot draw one to remember by providing a bonus prize of a once in a lifetime 3-night break to Amsterdam for one lucky winner.  NE1 launched the Geordie Jackpot to great acclaim in early September.  It has already won the backing of many North East celebrities as well as local businesses and people keen to play their part helping to improve Newcastle.

The first Geordie Jackpot draw takes place on 7 October.  In addition to the guaranteed weekly prize of £1,000 and the potential £25,000 for jackpot winners matching all six numbers in the correct order, the first prize draw will be marked by the addition of a celebratory prize package from DFDS.

One winning ticket, drawn at random, will win a 3 night mini cruise to Holland for 2 people on a DFDS ferry in a sea view cabin combined with an overnight hotel stay in Amsterdam.  The DFDS mini-cruise prize package will also include other added bonuses including wine tasting on board the crossing, a 2 course a la carte dinner on the return crossing and an exclusive opportunity to meet the Captain on the Bridge.

All people have to do to be in with a chance of winning is to play the Geordie Jackpot online and buy their tickets at before midnight on the 6th October prior to the first draw on 7th October.   The money raised from the Geordie Jackpot will go to good causes including transformational investments in the city centre to make it greener, more engaging and family friendly, as well as to Cash for Kids, a local North East charity that helps disadvantaged children across the region.

NE1 is looking at a series of city centre improvements based on feedback and suggestions from the general public.  Among the ideas up for consideration is a feature water fountain in the city centre, large place branding lettering spelling out the word Newcastle, and a family friendly pop up park located at Grey’s Monument.

The Geordie Jackpot is another first for Business Improvement District Company (BID), NE1 Ltd and for Newcastle.  No BID anywhere else in the world has launched its own city centre lottery to support and fund the delivery of city centre improvements including both permanent and temporary installations.

Over the coming weeks and months, NE1 will be working with other major businesses and organisations to offer additional prize packages and ‘money can’t buy’ opportunities that will be awarded alongside the cash jackpots available through the Geordie Jackpot lottery.  This will be in addition to the weekly jackpot prize of £25,000 and weekly raffle of £1,000.


Sean Bullick, Chief Executive of NE1 Ltd said:
“We are delighted that DFDS has lent its support to the Geordie Jackpot to help it get off to a great start!   Additional prizes like the DFDS mini cruise give people even greater reasons to get involved with the Geordie Jackpot and play their part in transforming Newcastle.


We have a fantastic city, we are up there with the best in Europe but think how great we can become if everyone gets behind the Geordie Jackpot and supports the city!”


Catherine Jowett, Brand Marketing Manager at DFDS said:

“The Geordie Jackpot is such a great way to show your support for Newcastle and we are thrilled to support the first draw with the Amsterdam mini cruise prize.”

“Buying Geordie Jackpot tickets is a win/win for the people of Newcastle.  Not only do they have the chance to win great cash prizes but they also stand to benefit from the ongoing investment and improvements to their city as well as supporting some of the region’s most disadvantaged children through Cash for Kids.’’


To sign up to play Geordie Jackpot visit:

A Proper Geordie Welcome to the Toon

By | News


Newcastle NE1 Limited, the city’s Business Improvement District, is bringing together businesses and the people of Newcastle to welcome international students from 152 countries, as they arrive to study this September.

‘Welcome Students of the World’, is being organised by NE1 to coincide with the International Welcome Weeks of the city’s three higher education institutions, Newcastle University, Northumbria University and Newcastle College.

In preparation for the arrival of 80,000 students, areas of Newcastle, which is famed for its warm welcome, will be decorated with banners and flags, including at the main arrival points in Central Station and Newcastle Airport.

The celebration will culminate in a weekend of Newcastle themed events, including a University Challenge and a ‘Geordie as a Foreign Language’ lecture, all rounded off by a fireworks display. There will also be the opportunity of a lifetime for 20 students to take part in a halftime penalty shootout at St James’ Park on Sunday 1st October.

Sean Bullick, Chief Executive of NE1, said: “It’s an exciting time of year for the city of Newcastle, as we welcome so many new residents, from this country and from abroad. That is why we are once again making a big deal out of these celebrations, which are the only ones of their kind.

“We know first-hand how much their energy, ideas, expertise and intellect add to the vibrant culture of Newcastle and its educational establishments, and that is why we are proud to have them as future ambassadors of our city.

“They also contribute in excess of £1bn to Newcastle’s annual economy, so the businesses in the city know how important it is to keep them coming back every year. We are grateful to those who are taking part as without them, this wouldn’t be possible.”

Louise Rutherford, Regional Customer Experience Manager at Virgin Trains East Coast, which runs services through Newcastle Central Station, said: “As the gateway to Newcastle, we are proud to welcome all the international students arriving at Central Station from every corner of the globe. As the students walk through the station we hope they spot their national flag among the 80 fluttering above their heads and feel more at home.”


Geordie Jackpot – Newcastle Lottery a Win Win for City and Players

By | News

NE1 Ltd, the company behind Alive after Five, Quayside Seaside, Screen on the Green and many more city-wide events including NE1 Newcastle Motor Show and Restaurant Week has come up with another fabulous and innovative way to make Newcastle even greater.

This autumn, NE1 is launching the Geordie Jackpot, an exciting online lottery.  Geordie Jackpot will not only make weekly cash payouts and award bonus prizes but money raised will help fund major projects in Newcastle city centre, as well as supporting the Jackpot’s chosen local charity, Cash for Kids.

The idea behind Geordie Jackpot is to tap into the city’s pride and passion and enable the people of Newcastle to help support and finance projects that will make the city even greater.

All people have to do is sign up and play to support the city and have the added bonus of winning cash prizes.  Each week, a guaranteed jackpot of £1,000 will be available with the potential to win £25K if players match all six numbers in the right order.

In addition to cash payouts, the Geordie Jackpot will include exciting bonus prizes with ‘money-can’t buy’ experiences and themed rewards to coincide with NE1 events and activities throughout the year.

Tickets cost just £1 each and will be sold online via the geordiejackpot website.  Players select 6 numbers and subscribe to play the Geordie Jackpot for a minimum of 4 weeks at a time.

Unlike the National Lottery, players will have a greater chance of winning with Geordie Jackpot and a far higher percentage of money-in will go directly to the worthy cause, the development of the city.

50% of money will go to good causes compared with only 28% from the National Lottery and only 20% in the case of the Health Lottery.  The other 50% goes to the prize fund and running costs.

In addition to city centre projects, a proportion of the funds raised will be given to Metro Radio’s Cash for Kids.  Cash for Kids is a local charity, supporting North East children who are disabled, disadvantaged, sick, or suffering from abuse or neglect, from the ages of 0-18.

The wider projects funded by the Geordie Jackpot will make the city more attractive for families and visitors and ensure that Newcastle retains its place as a modern, European regional capital city.  Some may be temporary activities or installations; others will have a permanent place in the city centre.  Subscribers to the lottery will be consulted on their favourite ideas and initiatives to will help shape the future of the city.

A list of potential projects has already being compiled and Newcastle NE1 is surveying the public to get their views on what projects they would like to see happen in Newcastle.  Among the most popular suggestions so far are more green spaces, and improving neglected areas of the city centre.  Subject to a positive take up of the lottery, it is hoped the first Geordie Jackpot funded initiative will start by the end of the year.

Sean Bullick, Chief Executive of NE1 said:  “We’re really excited that the Geordie Jackpot is already catching the imagination of the North East community and that so many notable celebrities are already on board to give their backing.

“The Geordie Jackpot is another Newcastle innovation; NE1 will be the first Business Improvement District in the whole world to launch its own lottery.  Although the Geordie Jackpot is new, public support for civic developments is nothing new.   The people of Newcastle have a proud history and tradition of paying for civic developments, many of the city’s monuments and statues were paid for from donations by the good people of the North East.  The Geordie Jackpot will hark back to these largely Victorian days and we hope to start seeing new Geordie Jackpot plaques marking where new investments have been made across the city.

To sign up to play Geordie Jackpot visit:

A specialist lottery management company will run the Geordie Lottery on behalf of NE1 Ltd to maximise the return on the investment and money raised.